As the pandemic disrupted the regular transportation and proper marketing of vegetables, seasonal fruits, and other agricultural products, farming, which is the most widespread source of income for a majority of Bangladesh’s population, got hit very hard. In this context, the 'Food for Nation' platform was launched to enable marginal farmers to get fair prices and consumers to get the required food grains and agricultural products as per their demand quickly, in a short time and at the right price. It is Bangladesh's first open agricultural platform supported by the government.
All buyers and sellers were able to buy all agricultural products, including vegetables, and collect information by contacting the mobile number given in the profile. The buyer and seller could pay the price and select the medium. This marketplace is an entirely free platform.
The “Food for Nation” platform housed more than 4790 farmers onboarded with more than 4000 products. It reached 4500 wholesalers. Local 55 e-commerce companies and 6 logistics companies regularly found agri-suppliers with the assistance of the GIS map.